2024-03-28T11:31:00Z
https://nagoya.repo.nii.ac.jp/oai
oai:nagoya.repo.nii.ac.jp:02005202
2023-03-27T02:40:14Z
1213:1620:1621:1679636128616
Sports and Corporation : How to make a partnership?
スポーツと企業 : パートナーシップ論
佐々木, 康
SASAKI, Koh
伊藤, リナ
ITO, Rina
今井, 純子
IMAI, Jyunko
萩原, 美樹子
HAGIWARA, Mikiko
宮尾, 正彦
MIYAO, Masahiko
津内, 香
SHINUCHI, kaoru
Business partnership that is taken out from the consensus between corporate side and sport side could produce the new frontier of corporate-sports environment. The purpose of this study is to consider above-mentioned perspective and to discuss with the concrete operational tasks for the sports teams. This study is a part of the task force project, 'Sports and corporations' in Japanese Olympic Committee (JOC) in 2001. From the findings of the field research, the manager support system, facility-management system, league system by Home-and-Away game management etc. were discussed on the strategic enterprise frameworks. Deregulation for having sport properties (player, team and/or facility) like a media value and evaluation for investing sport contribution would be important thoughts.
departmental bulletin paper
名古屋大学総合保健体育科学センター
The Research Center of Health, Physical Fitness and Sports, Nagoya University
2002-03-29
application/pdf
総合保健体育科学
1
25
37
44
Nagoya Journal of Health, Physical Fitness & Sports
0289-5412
https://nagoya.repo.nii.ac.jp/record/2005202/files/njhpfs_25_1_37.pdf
jpn