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アンケートにおける回答の矛盾度・関心度の定量化およびそれらを考慮した解析手法に関する検討
http://hdl.handle.net/2237/20851
http://hdl.handle.net/2237/208513432b13f-f42b-42ba-8d65-9762dab54703
| 名前 / ファイル | ライセンス | アクション |
|---|---|---|
41_Analysis_of_Questionnaire_Data.pdf (3.0 MB)
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| Item type | 学術雑誌論文 / Journal Article(1) | |||||
|---|---|---|---|---|---|---|
| 公開日 | 2014-11-21 | |||||
| タイトル | ||||||
| タイトル | アンケートにおける回答の矛盾度・関心度の定量化およびそれらを考慮した解析手法に関する検討 | |||||
| 言語 | ja | |||||
| その他のタイトル | ||||||
| その他のタイトル | Study on Quantification of Respondent's Conflict and Interest and Analysis Method of Questionnaire data | |||||
| 言語 | en | |||||
| 著者 |
渡邉, 庸佑
× 渡邉, 庸佑× 吉川, 大弘× 古橋, 武× WATANABE, Yosuke× YOSHIKAWA, Tomohiro× FURUHASHI, Takeshi |
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| アクセス権 | ||||||
| アクセス権 | open access | |||||
| アクセス権URI | http://purl.org/coar/access_right/c_abf2 | |||||
| 権利 | ||||||
| 言語 | ja | |||||
| 権利情報 | ここに掲載した著作物の利用に関する注意 本著作物の著作権は日本感性工学会に帰属します。本著作物は著作権者である日本感性工学会の許可のもとに掲載するものです。ご利用に当たっては「著作権法」ならびに関連法規に従うことをお願いいたします。Notice for the use of this material The copyright of this material is retained by the Japan Society of Kansei Engineering (JSKE). This material is published on this web site with the agreement of the author (s) and the JSKE. Please be complied with Copyright Law of Japan and the Relevant statutes if any users wish to reproduce, make derivative work, distribute or make available to the public any part or whole thereof. All Rights Reserved, Copyright (C) Japan Society of Kansei Engineering. Comments are welcome. Mail to address editor(at)jske.org , please. | |||||
| キーワード | ||||||
| 主題Scheme | Other | |||||
| 主題 | Analysis of Questionnaire Data | |||||
| キーワード | ||||||
| 主題Scheme | Other | |||||
| 主題 | Visualization | |||||
| キーワード | ||||||
| 主題Scheme | Other | |||||
| 主題 | Interactive Clustering | |||||
| キーワード | ||||||
| 主題Scheme | Other | |||||
| 主題 | Fuzzy Theory | |||||
| キーワード | ||||||
| 主題Scheme | Other | |||||
| 主題 | MultiDimensional Scaling | |||||
| 抄録 | ||||||
| 内容記述タイプ | Abstract | |||||
| 内容記述 | Companies often carry out questionnaire(s) in order to design marketing strategies or to grasp the trends. Recently, Web questionnaire survey becomes popular with the spread of the Internet in order for companies to reduce cost and to get a lot of questionnaire data. However, in the Web questionnaire survey, some respondents do not answer the questions seriously, because it is not done face-to-face and is done just for giveaway basically. If those answers are included to questionnaire data, there is a possibility that the analysis result of the data is not accurate and shows different characteristics or trends. This paper proposes a quantification of earnestness for answers and a visualization method based on them. This paper put the quantified earnestness into the visualization of questionnaire data and the analysis of them as the weight of each data. This paper applies the proposed method to actual questionnaire data for an outdoor product a and it shows that we can find some important groups of respondents to construct marketing strategy by the proposed method while they are difficult to be found by the conventional one. | |||||
| 言語 | en | |||||
| 出版者 | ||||||
| 出版者 | 日本感性工学会 | |||||
| 言語 | ja | |||||
| 言語 | ||||||
| 言語 | jpn | |||||
| 資源タイプ | ||||||
| 資源タイプresource | http://purl.org/coar/resource_type/c_6501 | |||||
| タイプ | journal article | |||||
| 出版タイプ | ||||||
| 出版タイプ | VoR | |||||
| 出版タイプResource | http://purl.org/coar/version/c_970fb48d4fbd8a85 | |||||
| ISSN | ||||||
| 収録物識別子タイプ | EISSN | |||||
| 収録物識別子 | 1884-0833 | |||||
| 書誌情報 |
ja : 日本感性工学会論文誌 巻 9, 号 2, p. 129-135, 発行日 2010-02 |
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| 著者版フラグ | ||||||
| 値 | publisher | |||||
| URI | ||||||
| 識別子 | http://hdl.handle.net/2237/20851 | |||||
| 識別子タイプ | HDL | |||||
