{"created":"2023-03-27T06:39:42.310872+00:00","id":2005228,"links":{},"metadata":{"_buckets":{"deposit":"91c519f6-509a-422e-9d6e-7ec3a4527f25"},"_deposit":{"id":"2005228","owners":[1],"pid":{"revision_id":0,"type":"depid","value":"2005228"},"status":"published"},"_oai":{"id":"oai:nagoya.repo.nii.ac.jp:02005228","sets":["1213:1620:1621:1679899106470"]},"author_link":[],"item_1615768549627":{"attribute_name":"出版タイプ","attribute_value_mlt":[{"subitem_version_resource":"http://purl.org/coar/version/c_970fb48d4fbd8a85","subitem_version_type":"VoR"}]},"item_9_alternative_title_19":{"attribute_name":"その他のタイトル","attribute_value_mlt":[{"subitem_alternative_title":"Marketing cities through World Cup France 98","subitem_alternative_title_language":"en"}]},"item_9_biblio_info_6":{"attribute_name":"書誌情報","attribute_value_mlt":[{"bibliographicIssueDates":{"bibliographicIssueDate":"2000-03-31","bibliographicIssueDateType":"Issued"},"bibliographicIssueNumber":"1","bibliographicPageEnd":"12","bibliographicPageStart":"7","bibliographicVolumeNumber":"23","bibliographic_titles":[{"bibliographic_title":"総合保健体育科学","bibliographic_titleLang":"ja"},{"bibliographic_title":"Nagoya Journal of Health, Physical Fitness & Sports","bibliographic_titleLang":"en"}]}]},"item_9_description_4":{"attribute_name":"内容記述","attribute_value_mlt":[{"subitem_description":"An international mega sports event such as the World Cup impacts upon the people who live in the host cities through temporary budgetary reallocations to support the event, the implementation of pro tempore laws and regulations, and colossal media exposure. This study focuses on the cities of St. Denis, Nantes and Lyon, where World Cup France was held. Interviews of government officials of the respective cities were conducted; and their marketing objectives and methods were reviewed so that other cities can prepare for events in the future. It came to light that a common thread binds these cities: in addition to their governments, private organizations had taken the initiative in reaching decisions concerning the World Cup. In France, where diverse opinions and values must be accommodated, private organizations such as churches, business concerns, and chambers of commerce participated in the planning for the event. This seems to have help make it possible to reflect the sundry requisites within the various cities. In Japan as well, so that this mega sports event will not end up merely as a passing occurrence, it will be essential to take advantage of its gigantic scale to carry out effective marketing on behalf of the participating cities.","subitem_description_language":"en","subitem_description_type":"Abstract"}]},"item_9_identifier_registration":{"attribute_name":"ID登録","attribute_value_mlt":[{"subitem_identifier_reg_text":"10.18999/njhpfs.23.1.7","subitem_identifier_reg_type":"JaLC"}]},"item_9_publisher_32":{"attribute_name":"出版者","attribute_value_mlt":[{"subitem_publisher":"名古屋大学総合保健体育科学センター","subitem_publisher_language":"ja"},{"subitem_publisher":"The Research Center of Health, Physical Fitness and Sports, Nagoya University","subitem_publisher_language":"en"}]},"item_9_source_id_7":{"attribute_name":"収録物識別子","attribute_value_mlt":[{"subitem_source_identifier":"0289-5412","subitem_source_identifier_type":"PISSN"}]},"item_access_right":{"attribute_name":"アクセス権","attribute_value_mlt":[{"subitem_access_right":"open access","subitem_access_right_uri":"http://purl.org/coar/access_right/c_abf2"}]},"item_creator":{"attribute_name":"著者","attribute_type":"creator","attribute_value_mlt":[{"creatorNames":[{"creatorName":"高橋, 義雄","creatorNameLang":"ja"},{"creatorName":"TAKAHASHI, Yoshio","creatorNameLang":"en"}]}]},"item_files":{"attribute_name":"ファイル情報","attribute_type":"file","attribute_value_mlt":[{"accessrole":"open_access","date":[{"dateType":"Available","dateValue":"2023-03-30"}],"displaytype":"detail","filename":"njhpfs_23_1_7.pdf","filesize":[{"value":"4.8 MB"}],"format":"application/pdf","mimetype":"application/pdf","url":{"objectType":"fulltext","url":"https://nagoya.repo.nii.ac.jp/record/2005228/files/njhpfs_23_1_7.pdf"},"version_id":"e34d1a4e-ff14-4aaa-8243-3873dd8405b7"}]},"item_language":{"attribute_name":"言語","attribute_value_mlt":[{"subitem_language":"jpn"}]},"item_resource_type":{"attribute_name":"資源タイプ","attribute_value_mlt":[{"resourcetype":"departmental bulletin paper","resourceuri":"http://purl.org/coar/resource_type/c_6501"}]},"item_title":"1998年フランスワールドカップを利用した都市のマーケティング","item_titles":{"attribute_name":"タイトル","attribute_value_mlt":[{"subitem_title":"1998年フランスワールドカップを利用した都市のマーケティング","subitem_title_language":"ja"}]},"item_type_id":"40001","owner":"1","path":["1679899106470"],"pubdate":{"attribute_name":"PubDate","attribute_value":"2023-03-30"},"publish_date":"2023-03-30","publish_status":"0","recid":"2005228","relation_version_is_last":true,"title":["1998年フランスワールドカップを利用した都市のマーケティング"],"weko_creator_id":"1","weko_shared_id":-1},"updated":"2023-03-30T02:10:01.452973+00:00"}