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Gender Differences in Extended Warranty Purchases : The Case of Electronic Products
https://doi.org/10.18999/ecos.66.1.1
https://doi.org/10.18999/ecos.66.1.186668a0f-2f64-4852-89ba-e1489ae60e64
名前 / ファイル | ライセンス | アクション |
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Item type | 紀要論文 / Departmental Bulletin Paper(1) | |||||
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公開日 | 2018-07-04 | |||||
タイトル | ||||||
タイトル | Gender Differences in Extended Warranty Purchases : The Case of Electronic Products | |||||
著者 |
ADACHI, Takanori
× ADACHI, Takanori× KATO, Ryo |
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キーワード | ||||||
主題Scheme | Other | |||||
主題 | Gender Gap | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | Extended Warranties | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | Advantagenous Selection | |||||
抄録 | ||||||
内容記述 | Are women more likely to purchase an extended warranty? In this paper, we study in-store sales of extended warranties for electronic products, and find that gender and income matter: female consumers from low-income households are more likely to purchase an extended warranty, although few gender differences exist for middle- and high-income households. It is also found that the gender gap in extended warranty purchases is more apparent in the case of personal computers than in the case of cathode ray tube televisions. This finding suggests that gender may matter more in extended warranty purchases for more mechanical products. We also argue that our empirical results may suggest that advantageous selection prevails in the extended warranty market for personal computers. | |||||
内容記述タイプ | Abstract | |||||
出版者 | ||||||
出版者 | 名古屋大学大学院経済学研究科 | |||||
言語 | ||||||
言語 | eng | |||||
資源タイプ | ||||||
資源 | http://purl.org/coar/resource_type/c_6501 | |||||
タイプ | departmental bulletin paper | |||||
ID登録 | ||||||
ID登録 | 10.18999/ecos.66.1.1 | |||||
ID登録タイプ | JaLC | |||||
ISSN(print) | ||||||
収録物識別子タイプ | ISSN | |||||
収録物識別子 | 0022-9725 | |||||
書誌情報 |
経済科学 巻 66, 号 1, p. 1-14, 発行日 2018-06-30 |
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著者版フラグ | ||||||
値 | publisher |