@article{oai:nagoya.repo.nii.ac.jp:00007962, author = {秋山, 健太郎 and Akiyama, Kentaro}, issue = {4}, journal = {経済科学}, month = {Mar}, note = {This paper analyzes how power electric companies in Japan should select their strategy in the communication business in order to gain and sustain a competitive advantage in the age of deregulation which is advancing rapidly in the industry. In business strategy perspective, Companies need to select a strategy which merge with the communication companies have to utilize the economies of scale, which differentiate their service, which accumulate know-how on communication technology. In corporate strategy perspective, As the communication business is unrelated corporate diversification to power electric business, it is difficult for companies to again synergy to utilize economies of scope. They should sell communication business to KDDI. That is to say, first, they should utilize the strategy that sell communication business to KDDI (corporate strategy). It is effective for them to change form merger to retreat to gain and sustain competitive advantage. Finally, we need to think about the theory which integrates business strategy and corporate strategy.}, pages = {35--47}, title = {電力会社の通信事業戦略―事業戦略的視点と全社戦略的視点の統合―}, volume = {55}, year = {2008} }