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相互作用的アナロジーによるビジネスモデル策定理論の構築に向けて
https://doi.org/10.18999/ecos.49.4.9
https://doi.org/10.18999/ecos.49.4.9e2d19e12-62e4-4285-b327-7dc0d521d2a7
名前 / ファイル | ライセンス | アクション |
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49-4.pdf (1.7 MB)
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Item type | 紀要論文 / Departmental Bulletin Paper(1) | |||||
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公開日 | 2014-03-06 | |||||
タイトル | ||||||
タイトル | 相互作用的アナロジーによるビジネスモデル策定理論の構築に向けて | |||||
言語 | ja | |||||
その他のタイトル | ||||||
その他のタイトル | Toward Construction of Business Model Making Theory through Interactive Analogy | |||||
言語 | en | |||||
著者 |
吉田, 孟史
× 吉田, 孟史× YOSHIDA, Takeshi |
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アクセス権 | ||||||
アクセス権 | open access | |||||
アクセス権URI | http://purl.org/coar/access_right/c_abf2 | |||||
抄録 | ||||||
内容記述タイプ | Abstract | |||||
内容記述 | A lot of academicians and practitioners discuss what the definition of the business models is, what factors compose them, how and why they affects performance of the company or survival of new ventures, and how much they are worth if they turn into patents. However, there are only a few research on how to make the business model. Thus this paper focuses on business model making and discusses effectiveness of application of the analogy theory as the theoretic base to business model making. Firstly, we summarize analogy theory argued by Holyoak and Thagard (1995) in order to prepare to build a basic theory of business model making. Secondly, we apply this theory to the actual business model making process of a company - creation, alteration and establishment-. Finally, we try to make a crucial change of original analogy theory to fit it to the theoretical base of real business model making - multiple and different business models are formed, they are intertwined one another, new combined business models are generated through the interaction, and the final shared business model is established - we call this new theory interactive analogy theory. | |||||
言語 | en | |||||
出版者 | ||||||
出版者 | 名古屋大学大学院経済学研究科 | |||||
言語 | ja | |||||
言語 | ||||||
言語 | jpn | |||||
資源タイプ | ||||||
資源タイプ識別子 | http://purl.org/coar/resource_type/c_6501 | |||||
資源タイプ | departmental bulletin paper | |||||
出版タイプ | ||||||
出版タイプ | VoR | |||||
出版タイプResource | http://purl.org/coar/version/c_970fb48d4fbd8a85 | |||||
ID登録 | ||||||
ID登録 | 10.18999/ecos.49.4.9 | |||||
ID登録タイプ | JaLC | |||||
ISSN(print) | ||||||
収録物識別子タイプ | PISSN | |||||
収録物識別子 | 0022-9725 | |||||
書誌情報 |
ja : 経済科学 巻 49, 号 4, p. 9-26, 発行日 2002-03-25 |
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著者版フラグ | ||||||
値 | publisher | |||||
URI | ||||||
識別子 | http://hdl.handle.net/2237/19513 | |||||
識別子タイプ | HDL |