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階層的可視化手法を用いたアソシエーション分析によるプロファイリング
http://hdl.handle.net/2237/20697
http://hdl.handle.net/2237/2069779487a5c-c19e-47e6-8d98-e6dd61742cb2
名前 / ファイル | ライセンス | アクション |
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10_205.pdf (686.2 kB)
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Item type | 学術雑誌論文 / Journal Article(1) | |||||
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公開日 | 2014-11-05 | |||||
タイトル | ||||||
タイトル | 階層的可視化手法を用いたアソシエーション分析によるプロファイリング | |||||
言語 | ja | |||||
その他のタイトル | ||||||
その他のタイトル | Profiling by Association Analysis using Hierarchical Visualization Method | |||||
言語 | en | |||||
著者 |
伊藤, 晃
× 伊藤, 晃× 吉川, 大弘× 古橋, 武× 光松, 佐和子× ITO, Akira× YOSHIKAWA, Tomohiro× FURUHASHI, Takeshi× MITSUMATSU, Sawako |
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アクセス権 | ||||||
アクセス権 | open access | |||||
アクセス権URI | http://purl.org/coar/access_right/c_abf2 | |||||
権利 | ||||||
言語 | ja | |||||
権利情報 | ここに掲載した著作物の利用に関する注意 本著作物の著作権は日本感性工学会に帰属します。本著作物は著作権者である日本感性工学会の許可のもとに掲載するものです。ご利用に当たっては「著作権法」ならびに関連法規に従うことをお願いいたします。Notice for the use of this material The copyright of this material is retained by the Japan Society of Kansei Engineering (JSKE). This material is published on this web site with the agreement of the author (s) and the JSKE. Please be complied with Copyright Law of Japan and the Relevant statutes if any users wish to reproduce, make derivative work, distribute or make available to the public any part or whole thereof.<br/>All Rights Reserved, Copyright (C) Japan Society of Kansei Engineering.<br/>Comments are welcome. Mail to address editor(at)jske.org , please. | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | Analysis of Questionnaire Data | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | Association Rule | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | Visualization | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | Hierarchical Graph Structure | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | Profiling | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | Cloth for Men's Suits | |||||
抄録 | ||||||
内容記述 | In the field of marketing, questionnaires are often carried out and the acquired data are analyzed in order to design a marketing strategy. Association analysis is one of the most powerful techniques for the analysis of questionnaire data. The purpose of this analysis is to extract important rules, e.g.,{Sex=male ⇒ Evaluation of product A=3}, from the data, called association rules. It is an interesting approach to apply the association analysis to profiling in questionnaire data. However, it is difficult for the analyst to grasp the relations between rules and to find interesting rules from a large set of rules. This paper proposes a visualization method of relations between association rules with hierarchical graph structure to support the association analysis. This paper applies the proposed method to an actual questionnaire data on the impression of clothes for men's suits, and shows that the proposed method supports users to grasp relations between rules and to find interesting rules. | |||||
言語 | en | |||||
内容記述タイプ | Abstract | |||||
出版者 | ||||||
言語 | ja | |||||
出版者 | 日本感性工学会 | |||||
言語 | ||||||
言語 | jpn | |||||
資源タイプ | ||||||
資源タイプresource | http://purl.org/coar/resource_type/c_6501 | |||||
タイプ | journal article | |||||
出版タイプ | ||||||
出版タイプ | VoR | |||||
出版タイプResource | http://purl.org/coar/version/c_970fb48d4fbd8a85 | |||||
DOI | ||||||
関連タイプ | isVersionOf | |||||
識別子タイプ | DOI | |||||
関連識別子 | https://doi.org/10.5057/jjske.10.205 | |||||
ISSN | ||||||
収録物識別子タイプ | EISSN | |||||
収録物識別子 | 1884-0833 | |||||
書誌情報 |
ja : 日本感性工学会論文誌 巻 10, 号 2, p. 205-212, 発行日 2011-12 |
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著者版フラグ | ||||||
値 | publisher | |||||
URI | ||||||
識別子 | http://dx.doi.org/10.5057/jjske.10.205 | |||||
識別子タイプ | DOI | |||||
URI | ||||||
識別子 | http://hdl.handle.net/2237/20697 | |||||
識別子タイプ | HDL |